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YouMakeMe YouMakeMe
Creation of Cheeseburger | Bang Bang

Bang Bang

Restaurants & Bars
campus perth cardholder

Campus

Hospitality

The Beach Club

Restaurants & Bars

Acacia International Pre-school

Others

Sarkies Bar

Restaurants & Bars
andjo macarons

AndJo. Atelier Pâtisserie

Restaurants & Bars
Clara Cover

Clara

Restaurants & Bars

Hostel G

Hospitality

Hospes Hotels

Hospitality
25 degrees close up burger

25 Degrees

Restaurants & Bars
Bar Design Detailing | Sinnerman

Sinnerman

Restaurants & Bars
wine degustation at scarlett

Scarlett

Restaurants & Bars
Kimpton Kitalay Samui pool table

Kimpton Kitalay Samui

Hospitality, Restaurants & Bars
Hotels G logo

Hotels G

Hospitality, Restaurants & Bars

The Macau Roosevelt

Hospitality

Lily Fu’s

Restaurants & Bars

Camille & Dalaya

Others
coquillette color palette

Coquillette

Restaurants & Bars
off menu bangkok event

Off Menu Bangkok

Arts & Entertainment

Mad Kitchen

Restaurants & Bars

The Strand Hotel

Hospitality
cocoa project outside overview

The Cocoa Project

Restaurants & Bars
Gallerie's nights kicked off

Galleries’ Nights 2021

Arts & Entertainment

Together Co-Living

Hospitality
Kimpton Maa-Lai Bangkok bathtub

Kimpton Maa-Lai Bangkok

Hospitality, Restaurants & Bars

Regent

Restaurants & Bars
The Strand Cruise

The Strand Cruise

Hospitality

Dusit Hotel & Suites Doha

Restaurants & Bars

La Bomba

Restaurants & Bars
Clara Cover

Clara

Restaurants & Bars

Regent

Restaurants & Bars
Hotels G logo

Hotels G

Hospitality, Restaurants & Bars

Acacia International Pre-school

Others
off menu bangkok event

Off Menu Bangkok

Arts & Entertainment

Lily Fu’s

Restaurants & Bars

The Macau Roosevelt

Hospitality
Kimpton Kitalay Samui pool table

Kimpton Kitalay Samui

Hospitality, Restaurants & Bars
Gallerie's nights kicked off

Galleries’ Nights 2021

Arts & Entertainment

La Bomba

Restaurants & Bars
wine degustation at scarlett

Scarlett

Restaurants & Bars
cocoa project outside overview

The Cocoa Project

Restaurants & Bars

Together Co-Living

Hospitality
campus perth cardholder

Campus

Hospitality

Hospes Hotels

Hospitality

Hostel G

Hospitality

The Strand Hotel

Hospitality
Kimpton Maa-Lai Bangkok bathtub

Kimpton Maa-Lai Bangkok

Hospitality, Restaurants & Bars

The Beach Club

Restaurants & Bars
coquillette color palette

Coquillette

Restaurants & Bars
Bar Design Detailing | Sinnerman

Sinnerman

Restaurants & Bars

Mad Kitchen

Restaurants & Bars

Camille & Dalaya

Others
25 degrees close up burger

25 Degrees

Restaurants & Bars
andjo macarons

AndJo. Atelier Pâtisserie

Restaurants & Bars
The Strand Cruise

The Strand Cruise

Hospitality

Dusit Hotel & Suites Doha

Restaurants & Bars
Creation of Cheeseburger | Bang Bang

Bang Bang

Restaurants & Bars

Sarkies Bar

Restaurants & Bars
write us

[email protected]

© youmakeme international

Marc Bichet

Marc Bichet

Partner, Chief Strategy & Operating Officer

The driving force behind YMM, Marc brings a rare blend of creativity, strategic and analytical thinking to his role as Chief Strategy & Operating Officer. With over 15 years of marketing, branding and product development experience across Europe, US and Asia, he is a master at connecting business needs with innovative solutions.

In his previous C-Level roles, Marc was instrumental in the launch of several lifestyle hospitality brands including the development of award-winning lifestyle brand Hotels G, the launch of Pullman’s flagship hotel, the revival of luxury brand The Strand in Myanmar, and the development of high-performance co-living hubs in Australia, amongst other. He has experience stretching across nearly every discipline within the marketing industry; developing, implementing, managing, and delivering projects that require not only a deep understanding of brands, businesses, and people but also of the team and culture required to deliver them.

Always on the hunt for our next exciting endeavor, Marc is a trusted advisor for our clients and spearheads our Agency efforts to welcome new brands to the YMM community. He has advised several of Asia Pacific’s leading hospitality and lifestyle Groups on their full marketing strategies, helping to transform their brands.

The epitome of a ‘cool dad’, as a father of two, Marc also instills his passion for design into his parenting, encouraging his daughters to flex their creative muscles and always be curious about the world around them.

Charles Hamelin

CHARLES HAMELIN

Partner, Chief Creative Officer

An artist and dreamer at heart, Chief Creative Officer, Charles went to business school, and yet it wasn’t long before he strayed away from the more corporate side of things to pursue his love for the creative realm.

He is an extremely talented and kooky character with a genuine curiosity for all things art, a keen eye for graphic design and photography and a passion for branding. His entrepreneurial spirit and business acumen led him to start his own design studio, offering creative solutions to clients from all over the globe – including the USA, Europe & Asia Pacific.

He has helped shape YMM into what it is today with a mixture of creative flair, out-of-the-box ideas, and he leads the design team to deliver fit-for-market and aesthetically pleasing solutions for our clients. This business consciousness, combined with an innate people intuition and artistic sensibilities, give him a unique knack for developing high-impact branding solutions.

When he’s not doodling and coming up with ingenious branding ideas, you can find him jamming it out with his band or flashing around town with his vintage cameras.

Clara Regrigny

CLARA REGRIGNY

Digital & Programmes Director

With over 10 years of experience in digital and hospitality marketing in both Europe and Asia, Clara’s strong suit is her extensive knowledge of all aspects of digital marketing including social media, online advertising, metasearch, affiliate and performance. Prior to joining YMM, Clara was leading the digital marketing transformation of GCP Hospitality and overseeing the hotel marketing operations of several properties in APAC.

Clara is passionate about the future of digital, and always looking for agile ways of working and improving effectiveness among the team. Her pragmatic ‘get stuff done and get results’ approach makes her a trusted advisor in all digital matters, with a swift ability to guide our clients through the minefield of options with one foot firmly in their world of business. She is all about about connecting the end customer with their aspirations by creating exceptional digital experiences.

As a true Frenchie, she is completely obsessed with (good) wine and cheese, and is on a never-ending quest to try out all the best restaurants in town.

Soraya Klemenz

Soraya Klemenz

Vice President Programmes

With a career spanning over 10 years of experience within the hospitality, education and culinary industries across Asia Pacific and the Middle East, Soraya’s expertise ranges from marketing, events management to public relations – with a passion for all things food and beverage. She goes out of her way to create exceptional experiences for our clients and their audiences, ensuring marketing strategies and programmes are effectively rolled out. Her innate ability to foster a culture helps our team members thrive, makes her an invaluable pillar of YMM.

Prior to her role as Vice President Programmes at YMM, Soraya honed her skills as Vice President Marketing and prior to that as Group F&B Marketing Director at GCP Hospitality and R&B Lab, where she grew and led the marketing strategies for over 30 venues in Asia Pacific.

As a third culture kid and the daughter of a veteran hotelier, Soraya grew up in over 10 countries (and more cities in between) with hotel corridors as her playground. This International background combined with her love of food and cocktails led her to run her own travel & food blog. As a foodie, in her spare time you might find her whipping up a feast for her friends, or out wining and dining at some of the hippest spots in town.

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