La Bomba

A serious panini ghost kitchen in Bangkok

Client: La Bomba
Location: Bangkok
Delivery: May 2021


Clara – the Italian fine dining powerhouse needed a quick revenue-generating solution to overcome the government restrictions on restaurant operations during the pandemic.


Launch an awesome Italian premium sandwich delivery service. Led by Chef Christian Martena and sous chef Simone Scarparo, La Bomba cranks out gourmet sandwiches featuring homemade focaccia generously filled with top-of-the-line ingredients. This packaged through a fun, easy going and vibrant branding to enhance user buy-in and quick concept spin-off.

GIF Takeaway packaging | La Bomba


The goal was to produce a straight-to-the-point and easy to roll out, within a week. Stickers ornate off-the-shelf paper packaging, and different stickers for different sandwiches help sort them out for delivery.

Social Media Online Order | La Bomba
Golosa Menu Story
Menu Story Dolce
Menu Story Porca
Menu Story Rossa
Menu Story Format Pura
Marinara Menus Story


1 week from inception to launch

Instant digital user engagement

Sold out within 72 hrs of launching

Poster Free Delivery
Flyer Buy 1 Get 2 Be Happy
Poster Porca Sandwich


Art Direction
Collateral Design

Graphic Guidelines
Website Design
Digital Marketing Strategy

Artboard | La Bomba